Posts By: Ariel Surowidjojo

5 Ways to Make Your Next Op-Ed Stand Out from the Crowd

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An op-ed is an opinion article written by someone who is not affiliated with the newspaper, magazine, or blog in which it is published. It’s distinct from letters to the editor or opinion articles authored by the publication’s own editorial board. And it can be a great way to reach new and influential members of

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LinkedIn: 8 Practical and Tactical Tips for Optimization

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The value of LinkedIn for professional networking and recruitment cannot be understated. More than 23 percent of all adult Americans now use the network, according to recent data from the Pew Research Center. And, just like for-profit companies, nonprofits can benefit in a number of ways from engaging with LinkedIn’s unique, mostly college-educated audience. For

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Tips for Audio Post-Production: Editing & Mastering

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In my last post in this series, I highlighted several tips for capturing high-quality sound, interviews and narration. Once you’ve recorded and uploaded all the audio (and possibly video or other visuals) you need to create your multimedia story, you’re ready to edit. This is where the magic happens as you weave everything together! Here

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Instagram: 3 Practical and Tactical Tips for Optimization

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Despite the popularity of Facebook, Instagram still averages more organic growth and engagement than its parent company. Some 400 million people now use the photo sharing platform, including at least 26 percent of online adults in the United States—particularly younger adults (ages 18-29), women, Hispanics and African-Americans. So, what’s the best way to leverage your Instagram account to reach them?

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Tips for Audio Production & Recording

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In my last post, I outlined some of the key components of audio storytelling, such as narration, interviews, actuality and natural sound. Once you’ve brainstormed, or even scripted, all the audio elements you need to effectively tell your story, it’s time to capture them. Here are a few things to keep in mind as you

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Tips to Upgrade Your Audio Storytelling

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If you want your audience to see it, first they have to be able to hear it. A powerful narration, a memorable interview or a rich soundscape can transport your listeners right to the heart of your mission, hold their attention there longer, and foster greater empathy and support for your cause. So don’t let

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