Posts By: Brooke Preston

How to Master Monitoring Industry Topics Online

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Finding the latest news surrounding a specific issue isn’t always simple. While some organizations and industry topics are easily tracked with clearly-defined keywords and well-worn social media hashtags, other topics require more digging and creative research methods. As we explained in a blog post last year, online monitoring, or “listening,” can help your nonprofit monitor

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How to Make Guest Bloggers Your Best Champions

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Guest bloggers can be a valuable resource for your organization. As we’ve shared in past posts, great guest bloggers help maximize your limited resources, bolster your organization’s credibility and reach new audiences. With a little guidance, you can help guest bloggers be the most effective digital assets and champions of your nonprofit. If the process

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3 Tips to Plan for Twitter’s Likely Character Expansion

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Per widespread industry reports, it’s expected that Twitter will soon lift its iconic 140-character tweet limit. Though details are yet to be confirmed, the change is expected no later than March; the tweet limit is speculated to skyrocket up to 10,000 characters (Twitter’s direct messages already recently ballooned to this new limit). Don’t despair, Twitter

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4 Inspiring Nonprofit Medium Posts

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“Medium is an ideas exchange, where thinkers, creators, and those with a story to share come to find their audience, move people, and move us all forward.” -Medium co-founder Ev Williams In the digital sprawl of Buzzfeed-style clickbait, hot takes, and anonymous vitriolic trolls, Medium stands in stark contrast. It’s a place where deep, long

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