Posts By: Avery Klein

5 Great Ideas for Using Video Apps to Reach Your Target Audiences

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Last month I laid it all out—the how and why of Vine and Instagram Video for nonprofits. Today, I want to share with you five great ideas for using these tools in your nonprofit communications efforts: Create hype: Preview an upcoming event or announcement with a thought-provoking teaser video. Spice up your donor engagement campaign: Thank supporters who

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6 Smart Reasons Your Nonprofit Should Use Video Apps

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Video apps like Instagram Video and Vine are changing the face of information sharing and if your nonprofit hasn’t already, it’s time to hop on the bandwagon—here’s why: Your target audience is probably already watching videos- a LOT of videos: Video is quickly becoming a leading medium for consuming information–according to the site Web Video

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This Means War! How to Choose Between Vine and Instagram Video

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You’re probably aware of the battle for brands waging between Instagram Video and Vine right now. If not, here’s the quick and dirty: Vine, a video service owned by Twitter, boasts 13 million users and launched in late January 2013. Instagram, which is owned by Facebook and boasts 130 million users, unveiled an exciting update

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